Posts tagged “gadgets”
Twenty minutes from INCLEN’s SOMAARTH field headquarters lays Bajada Pahari1, a sleepy, picturesque village of ~120 households. The road to Bajada Pahari twists through bustling little villages, becoming more and more narrow until what remains is suited more for bullock carts, tractors, goats, and shepherds than personal vehicles. As the settlements dwindle, large open croplands — of tall sugarcane, bright yellow mustard, and various green sabjiyom2 — dominate the field of view. Enormous metal structures for high voltage powerlines stand erect yet untethered: no cables connect them. Below, and all around, the landscape is dotted with small, oblong discs of gobara3 used for fertilizer and as fuel.
Bajada Pahari is trapezoidal in shape, buttressed to its north by a small hill, upon which sits an old, abandoned watchtower4 and a small informal shrine to Shiva marked by narrow, red flags. Immediately behind the ridge, a green pool sparkles in the hazy winter daylight. Stray dogs roam a nearby shallow dig - perhaps an old quarry. Looking away from the village, pasturelands extend for as far as the eye can see. Barely visible brick kilns spew grayish black emissions. From the hilltop, the only audible sounds are chirping birds and rustling leaves, punctuated occasionally by a wailing child, a barking dog, a puttering engine.
We arrived in Bajada Pahari mid-morning and went first to the home of the Sarpanch, the head village elder5. At his residence, on the edge of town, a large gate opens first into a foyer full of mechanical farm tools — a tractor, a manual chopper — and a few simple cots and then leads into an outdoor space with trees, cows, chairs, and chulas. The Sarpanch arrived shortly thereafter, on a motorcycle bearing his title. After initial pleasantries and introductions, we discussed the village, which won an award for progress on sanitation and cleanliness, and our air pollution project.
Village air pollution is a hard concept to grok. For most, the pervasive images conjured by the word ‘rural’ are clean and pure, especially compared to places like Delhi, Mumbai, and Beijing. The sources of air pollutant emissions are no doubt different — quaint cookstoves, open fires, brick kilns, and small village industries look innocuous when compared to massive smokestacks and endless diesel vehicles visible in large Indian cities6. Tens to hundreds of these little village sources, simultaneously used over a small geography, probably adversely impacts air quality. Think of each one as a small contributor to a larger village smokestack.
The sarpanch is (unsurprisingly) thoughtful, measured, and interested. Mayur explains what we’d like to do, and why, succinctly and in simple language - a difficult feat he has perfected in his years with INCLEN. We talk about why we’re interested in understanding air pollution in a rural village (unmeasured, significant, and likely related to simple combustion of wood and dung) and why we think it’s important (trying to convince government to monitor and regulate the entire airshed, not just in urban areas). We show him some of our toys — including a miniature quadcopter, similar to the larger one we’ll use to measure some meteorological parameters and PM2.5. He laughs at the copter and approves of our plans. He decides we should discuss further with others on the village council.
We walk down the street, past a few cows lounging next to an abandoned biogas plant. At the intersection of two of the town’s biggest roads, a group of men and empty plastic chairs await us. Our discussion with them is similar to the previous one with the sarpanch. A few sarcastically questioned if we are asking them to stop cooking entirely. Others suggested their households, as proxies for the village, would be enthusiastic to move to LPG if the hassle of acquiring fuel wasn’t so great. They noted that there were no home deliveries and that it was difficult to coordinate pickup and dropoff of the cumbersome cylinders. One man, in particular, railed against the notion that food cooked on LPG was any different than that cooked over an open fire; he opined that it wasn’t the fuel that made the food, but the cook. His example was of village boys, who move to a city and eat food cooked on LPG by a stranger; they blame the poor taste on the fuel. He blamed the cook — or, more accurately, the fact that this food wasn’t the food they grew up eating, that they were accustomed to. A pretty neat (and new) insight. Not atypically, we spoke with only men about tasks they weren’t directly involved with.
We learned a little about electricity in the village, as well. It is reliable and consistent — rare for these areas. It arrived first in 1978. Many households have multiple electric appliances, including a washing machine, metal rods used to heat water, fans, and small electric stoves known as ‘heaters’. Our final task in the village involved locating a site to place an ambient air pollution and meteorological monitor, along with associated solar panels. We found a nice rooftop location, in the center of town, adjacent to a beautiful, decaying old farmhouse.
1 Alternate spellings include Bajda Pahadi, Bajda Pahari, Bajada Pahadi, and various other permutations. Depending on the spelling, the town’s name takes different meanings. My favorite is “lazy hill,” which sums it up succinctly. Bajada also has a Spanish meaning, which is curiously on point: “a broad alluvial slope extending from the base of a mountain range into a basin” or, more simply, “descent, slope.” ↩
2 Vegetables ↩
3 Dried bovine dung ↩
4 The history of the tower is a little ambiguous; some of the village boys said it was an old British outpost, while others claimed it is a much older Mughal structure. ↩
5 The sarpanch serves as a link between the local and regional governments and the community. There’s some push to pass along certain judicial and legislation-related powers to Sarpanches. ↩
6 The situation is complicated by a national emphasis on cities as thriving centers of vitality, modernity, and growth. The concerns of rural villages don’t align with those of the metropolis - as such, their ranking in the national conscious and in the media is low. This despite ~80% of the population living in rural areas.↩
Jason Snell / Macworld: Tim Cook at All Things D →
Jason Snell did an amazing job covering Tim Cook’s interview with Walt Mossberg and Kara Swisher at this year’s All Things D conference. My favorite bits from Tim are below - secretive on products, opening up on all the other important stuff.
Tim: We’re going to double down on secrecy on products. I’m serious. However, there’s going to be other things where we’re going to be the most transparent company on the world. Like social change. Supplier responsibility. What we’re doing for the environment. We think that transparency is important in these areas, and if we are, other people will copy us.
In the past we did an annual report and that was our method of transparency. Did we do more than others? I think most people would say yes. Our actions were clearly much more. But our communication was once per year. Now we’re putting out monthly reports. We want everyone to know what we’re doing, and we hope people copy us.
Kara: Assess the China situation. You have many critics, not just fictional ones.
Tim: We decided over a decade ago that there were things we could do better than anyone else, and those things we could do ourselves. And other things, other people could do those better than we can… manufacturing was one of those. The operational expertise and engineering and supply chain mgt, Apple does all of that. But manufacturing, we said, you know, other people can do that as well as we can.
Walt: Is that still true?
Tim: I think it’s still true. We went through a lot of effort in taking overtime down. It’s hard, it’s complex. Some people want to work a lot. Some people want to work a whole lot because they want to move and work for a year or two and bring back as much money as they can to their village. We took a position to say we want to bring this down. We’re measuring working hours for 700,000 people. I don’t know who else is doing this. And we’re reporting it. It’s almost like the labor report that the U.S. puts out.
Walt: There’s been a lot of attention in the last month to revival of manufacturing in the US, WSJ today had a piece about wages in US being relatively attractive. You used to have factories in the US. Do you ever see the possibility? You’re a huge company, the most influential company in tech. One of the most in any industry. Will there be an Apple product ever made in the US?
Tim: I want there to be. This isn’t well known, but the engine for the iPhone and the iPad are built in the US, not just for the US but the world. The glass for your iPhone is made in a plant in Kentucky, not just for the US but other markets outside the US. so I think there are things that can be done in the US, not just for the US, but exported for the world
People focus on the final assembly, because that’s the part where people look at it and say that’s an iPhone, they don’t think of all the parts underneath that add significant value. So on assembly, could it be done in the US? I hope so some day. The tool and die maker skill in the US began to go down in the 60s and 70s. How many tool and die makers do you know now? We couldn’t fill a room. In China you’d need several cities.
So there has to be a fundamental change in the education system, to bring back some of this. But there are things that we can do. The semiconductor industry is fantastic in the US. The Corning deal with glass in Kentucky, this is fantastic. So we will do as many of these as we can do.
And we will use the whole of our influence [so] that we can do it.
An interview with the London Evening Standard.
What is more difficult is when you are intrigued by an opportunity. That, I think, really exercises the skills of a designer. It's not a problem you're aware of, nobody has articulated a need. But you start asking questions: what if we do this, combine it with that, would that be useful? This creates opportunities that could replace entire categories of device rather than tactically responding to an individual problem. That's the real challenge and very exciting.
Our goal is to create simple objects, objects that you can't imagine any other way. Get it right and you become closer and more focused on the object. For instance, the iPhoto app we created for the new iPad completely consumes you and you forget you are using an iPad.
In my opinion, this is what sets Apple apart. The design has evolved to a point that the product nearly melts away. The hardware that creates the experience has been reduced to the bare minimum. Apple makes the trick seems simple - but, in fact, it is next to impossible. Vision, iteration, and refinement - repeated over and over - has yielded the most intuitive and best technology products we've ever seen.